Don’t be sad! Although summer has come to end, your store continues to spin the wheels and sell. We are entering the ‘March Madness’ of holiday seasons. Are you ready for higher profits in September, October, November & December? Check out some of these September events to help you spark creativity to achieve higher earnings than the previous month.
Labor Day – September 3
Increase profits with campaigns for three-days of festivities.
Labor day is the only official holiday in September. Labor day signifies a transition in ‘back to school’ time. During Labor Day weekends people squeeze in a last minute family trip before kids go back to school or off to college and things resume into daily chaos yet again. Customers look for discounted summer items that they can stock up on. Think about what consumers will need in the upcoming months when introducing fall collection items. Couple great deals with holiday spirit to hit the winning combination.
National Grandparents Day – September 9
Increase profits with campaigns targeted families.
National Grandparents Day is the perfect opportunity to sell around the world. Many people honor their grandparents on this day whether it is by spending time with their loved ones or sending a special gift if grandparents live on the other side of the world. Think about what product would be the most meaningful and useful for grandparents to use. Introduce a new mug design catalog specifically targeted to grandchildren for grandparents.
BEST GRANDMA EVER
THE BEST DAYS CONSISTS OF GRANDKIDS, COFFEE & CHOCOLATE
THE BEST GRANDMA GETS PROMOTED TO GREAT GRANDMA
GREAT GRANDMA EST. ____
PAPA: THE LEGEND
WE LOVE YOU GRANDPA
9/11 – September 11
Promote ‘Never Forget’ designs to remember the tragedy of those we lost and the strength we gained.
9/11 will forever be a day of a catastrophic tragedy, an important day in American history as we remember the loss and those who fought against time to save whoever could be saved. In the memory of 9/11, you should recognize all NYPD, FDNY, Volunteers and survivor tees. When you set up your ads, target specific New York City areas with your designs and include specific industries (NYPD, FDNY & EMS).
Stand Up to Cancer Day – September 14
Promote “Fight Against Cancer” to everyone who is currently fighting or is a proud survivor of cancer to unite against beating cancer.
Many different cancer-related activities and events occur throughout the year and they are all extremely important to build awareness. Browse Pinterest for design inspiration. Support Cancer Awareness Events to promote your brand in person. Create positive apparel to fight cancer every day. Be careful how you target population, especially those who are vulnerable – take caution and always ask for a second and third opinion if a particular design is appropriate for a specific audience. Your marketing should follow ethical guidelines to be as discreet as possible but have fun with it, those who are fighting cancer don’t want to purchase a sad tee. Make designs uplifting.
NO ONE FIGHTS ALONE
I AM IN REMISSION
National Hunting and Fishing Day – September 22
Increase your profits by recognizing the importance of gathering food the old-fashioned way.
This day was created as a day to enjoy the sport of hunting and fishing. Recognize outdoor, adventurous enthusiasts that like to provide food for the table. On this day organizations hold local, state, regional, and national fishing and hunting related events by providing participants and experience of the wild. Ask for permission to market your brand at hunting-related events. Scope Instagram for hunting influentials to promote your brand.
National Coffee Day – September 29
On this day introduce special 24-HOUR deal for mugs & coasters to increase your sales.
On National Coffe Day you have a chance to tap into the billion dollar industry. Many coffee shops offer a buy-one-get-one-free type of a deal, so why not do the same with your e-commerce business?! While this isn’t a federal holiday it has become a worldwide phenomenon that is celebrated across the whole world. It is your chance to draw attention to your brand while participating in an event that is celebrated by a large population of all ages globally every single year.
International Podcast Day – September 30
Partner up with famous podcasters to promote your products.
It’s a day to celebrate the power of podcast in today’s society. It’s a great opportunity to be heard and partner up with your favorite podcasters. You don’t necessarily need to have a specific tee design for podcasting rather something you can the podcaster have in common. On International Podcast Day people love to connect and share their experiences by spreading the word about small family businesses.
September events are all about strategic PROMOTIONS. Some of the September events may seem irrelevant but a great promotion can turn into a huge selling point if done correctly. Let’s do this, increase your conversions with fun September events this fall! Let us know how it goes 🙂