It seems like there is International something every day of the year – isn’t that right? On Instagram, Facebook, or Twitter people like yourself are celebrating the little things in life, hands up if you enjoy a slice of greasy pizza for international pizza day? It’s those little things that brighten up our days. To help you plan for this jolly season, we created a list of holidays to include in your marketing strategy. Some holidays might not necessarily align with your brand but those that do use them to your advantage. In this article, you’ll find out how to get more engagement through your social media to increase the traffic to your site. Ultimately bump up those sales.
First Day of Hanukkah – December 2nd
Hanukkah is a Jewish holiday also known as Festival of Lights. According to Pew Research Center; there are two categories of Jews in the United States, those who identify themselves as Jew by religion and Jews of no religion. The Jewish population in the Americas is estimated at 6,469,500 in 2016 (World Jewish Population, 2016–Berman Jewish DataBank). The United States has the second largest Jewish community in the world, after Israel (6,336,400). Targeting to Jewish communities can be a multi-billion dollar business. Top 9 cities with the highest Jewish population are; New York, Los Angeles, South Florida, San Francisco tied with St. Jose, Washington tied with Baltimore, Philadelphia, Chicago, Boston, and Atlanta. The Jewish community is great to tap into, understand how they approach sales and reach out to grab their attention.
Pearl Harbor Day – December 7th
National Pearl Harbor Remembrance takes place on December 7th as a tribute to the US citizens that were killed by Japanese surprise attack. This day will forever live in American history as a beginning to the second World War and tribute to lives that were lost on that day. It’s coming up on almost 77 years since Japanese attacked U.S Naval Base in Hawaii. It can be a touchy subject to some but it is yet another opportunity to create new designs. Designs that appeal to military servicemen, women, and civilians to honor the tragedy on December 7th, 1941. Design themes with endless possibilities; remembering, forgiving, honoring and never forgetting.
Chocolate Covered Anything Day – December 16th
Are you a chocolate lover? Me too! I can eat chocolate covered- almost anything and anytime. This day is a perfect opportunity to unleash the chocolate cover beast. Food-related products sell. Ramen noodles, sushi, pizza, pickles, burgers, and chocolate t-shirt designs are everywhere. Food is universal and relatable. It’s a way to connect over a good brunch with family and friends. Can you think about a better conversation started? – Food. People want to be heard. Individuals have a strong desire to belong to a community with similar values to theirs. Find what’s trending. Do your research. To illustrate; I typed in “chocolate covered” into Google Search and I found out the internet users are interested in Chocolate Covered Pretzels, Strawberries, Oreos, Coffee Beans, Bananas, and Almonds. People will buy a design of food that they see themselves enjoying.
Winter Solstice – December 21st
Do you remember how big Summer Solstice was? Can you even imagine what Winter Solstice will look like? Winter Solstice marks the longest night and shortest day of the year for the northern hemisphere. Both summer and winter solstice are nationally celebrated events in the yoga industry. During Winter Solstice, Northern hemisphere coincides with the Sun’s ingress into earth-sign Capricorn, the sign traditionally aligned with the knees.
Poses that people practice: hero pose, garland pose, standing big toe pose. Introduce a new apparel line dedicated to yoga practice.
Christmas Eve – December 24th
Christmas Eve is for family and time spent with family comes with stress. Every holiday revolves around some kind of alcohol. Mix in some funny alcohol designs to satisfy every soul. Mix in catchy alcohol slogans and popular beverages, red wine, vodka, beer, rum, whiskey, tequila, champagne, and cider, to achieve effective domino sales.
Include the traditional designs to appeal to a wider audience.
This Girl Loves Christmas
Tell me what you want, what you really want – spice girl Santa hats
Naughty check, nice check, hungry check
All I want for Christmas is FOOD
Ho Ho Ho Here I come
My First Christmas
Christmas Day – December 25th
In America, on December 25th, kids & adults wake up early to open presents and enjoy breakfast. It might be the only day when people tend to wake up in the crack of dawn on their day off work. It is a special day that you as an e-commerce seller can take an advantage of to sell Christmas morning apparel. On December 25th, personalization matters. Add that extra touch to make your designs sell.
Who needs Santa when you have grandpa
Christmas is my cheat day
Puppy’s First Christmas
Find me on the couch watching 24 days of Christmas
I am morning person ONLY on 25th
Boxing Day – December 26th
Believe it or not, boxing day has nothing to do with the sport of boxing. Boxing day is a tradition where servants take leftovers home. Nowadays people celebrate Boxing Day variety of different ways. Some return to post Christmas shopping and others get together to watch sports. This unofficial holiday is perfect for additional holiday sales. Your target audience are deal-shoppers. People hold off on buying Christmas gifts in hopes of reduced prices. Boxing Day is a last-minute option to grab deals.
National Card Playing Day – December 28th
Who doesn’t love a good Card Party? Your designs should emphasize the card language that individuals can wear to their next card meet up. National Card Playing Day is observed on December 28th across all states. Card games provide hours of entertainment for all ages. There is a countless number of games that can be played using the same deck of cards. In the United States, Cards Against Humanity is a must-have household essential. Did you know? Cards Against Humanity has multiple versions ranging from weed pack to food pack? MIND BLOWN! Other popular card games include spades, solitaire, UNO, Poker, and Texas Hold’em. Any of those card games mentioned can make you money.
National Bacon Day – December 30th
Here goes National Bacon Day! Bacon has been a huge culinary trend for past few years, especially during the years of 2014/2015 when bacomenia was at its highest. According to this statistic, 265.01 million Americans consumed bacon in 2018. We practically consume bacon for breakfast, lunch, and dinner. Even with recent health findings, bacon still remains a popular breakfast choice of an average American.
New Year’s Eve – December 31st
Use a combination of humor and milestones to introduce a new line of clothing designed for New Years Eve celebrations. Funny tees are powerful and can go a long looping back to your business. People love humorous t-shirts, if you find something funny, a chance others will find it funny too.
According to weddingwire.com, there are several popular days people get engaged. Turns out about 40% of engagements occur between Thanksgiving and Valentine’s Day. December is the most popular month to get engaged. Christmas Day remains the number one day to pop the question, New Year’s Eve isn’t far behind.